BYJU's - Content Writer (2-10 yrs)
We are looking out for a Dynamic "Content Writer- for our Bangalore office.
Please find the below mentioned JD, if your profile matches our requirement.
Please do share your updated resume
Current CTC :
Expected CTC :
Notice Period :
Reason for Change :
Role & Responsibility :
- Conducting thorough research on industry-related topics,generating ideas for new content types and proofreading articles before publication.
- Write/edit content pieces with a clear understanding of the target audience with the right tone of voice.
- Writing clear marketing copy to promote our products/services
- Create original and engaging blogs, articles and other web content to help us connect to and engage our web audience.
- Identify customers- needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images and tone)
- Develop effective ideas for new engagement pieces, new formats of content and original presentation.
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Develop interactive, engaging and children-oriented in-depth content based on current events and analysis.
- Work with a content team to develop and execute a long-term strategy for the company website.
- Help build the company website into a repository of high-quality yet easily-accessible knowledge.
Desired Skills/Experience:
- A Background in education fields or sufficient content writing experience online or offline.
- Good writing skills, editing and proofreading abilities along with very good command of the language.
- Come up with plots and ideas for stories and rhymes that balance learning and imaginative thinking for children between the ages of 2-6 years
- Ability to come up with original, imaginative, creative ideas is a must
- Creative bent of mind with strong visualization and idea generation skills.
- A creative mind that can rapidly conjure up exciting storylines and characters
- Ability to transform ideas & thoughts into the right words based on the age group of kids they are writing for
- Aggressive and willing to work in a creative and challenging environment.
- A genuine interest in catering to the reading habits of kids and a general awareness for all kinds of content, so as to be able to cover a wide variety of topic areas, such as but not limited to Rhymes,Essays, Stories & Etc
- Knowledge of SEO is important
- Ability to meet deadlines
- Hands-on experience with Content Management Systems (e.g. WordPress)
Qualifications:
- Bachelor's degree in creative writing, journalism, English, or related field preferred
- Experience in content writing can be a substitute to formal qualification
- Experienced and conversational writer
- Exposure to Kids Content Writing, is a value add.
Company Overview :
Think and Learn Private Limited
- BYJU'S is India's largest education company and the creator of India's largest K12 learning app which offers highly adaptive, engaging and effective learning programs for students in classes 4-12 (K-12) and competitive exams like JEE, NEET, CAT, IAS, GRE and GMAT. Launched in 2015, BYJU'S has become the most loved and preferred education app for students across age groups.
- The BYJU'S learning app makes use of original content, rich animations, interactive simulations and engaging video lessons from India's best teachers. Today, BYJU'S has over 16 million downloads, 900,000 annual paid subscriptions and sees addition of 50,000 students every month. With an average time of 57 minutes being spent by a student on the app every day from 1700+ cities, the BYJU'S app is making learning enjoyable and effective. Annual renewal rates are as high as 85%.
- Delivering world class learning experience, BYJU'S is making learning contextual and visual, and not just theoretical. The app has been designed to adapt to the unique learning style of every student, as per the pace of learning, size of learning and style of learning. The learning app is paving the way for new-age, geography-agnostic learning tools that sit at the cross section of mobile, interactive content and adaptive learning methodologies.
- Till date BYJU'S has raised over USD 200 million from Chan-Zuckerberg Initiative, World Bank's investment arm - International Finance Corporation (IFC),Verlinvest, Tencent, Aarin Capital, Sequoia Capital, Sofina, TimesInternet and Lightspeed ventures, to become the largest funded Ed-tech startup in India.
To know more about the company, please download the app (Available in Play Store & App store)
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