Founder at HR Consulting
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Business Manager - Lead Generation/Marketing - IT (2-4 yrs)
Responsibilities :
- Design content marketing strategies and set short-term goals.
- Online and offline marketing: hands - on experience with social media like YT Channel, Facebook, digital media like SEM, SEO, Email, Newsletters/Blogs, ORM (Glassdoor, Google, Facebook, Trustpilot, etc) and PR.
- Understanding of A/B and multivariate testing, user segmentation and reporting process.
- Responsible for tracking, monitoring and analyzing ongoing B2B marketing initiatives .
- Anticipate revenues.
- Follow up with leads aggressively.
- Research, track, maintain and update leads
- Make outgoing calls to develop new business
- Contact prospects to qualify leads
- Direct email marketing to key clients and prospects
- Research and maintain lead generation database
- Conduct customer research
- Conduct client or market surveys to obtain information about potential leads
- Participate in the preparation of proposals and / or sales presentations
- Develop a strong knowledge of the company's products and services in order to facilitate the sales process
- Knowledge of Demand Generation tactics and Lead Conversion principles.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
