Experience: +2 years

Job Summary :

Brickworks Analytics is searching for a passionate SEO Specialist to join our excellent marketing team ! The SEO Specialist's responsibilities would include analysing and identifying gaps in website content, optimizing pages for improved search results, building links, and supervising content creation. You will also be responsible for managing all SEO activities such as content strategy, link building and keyword strategy and manage all social media campaigns on in order to maximize ROI.

Work Location: Bengaluru, Karnataka

Requirements :

- Prior proven experience in growing organic traffic and generating leads

- Experience in working with content marketing agencies/Fintech companies

- Expertise in SEO tools such as SEMrush, Uber suggest, Google search console etc.

- Good understanding of technicality of using web crawlers, log analyses and SET tools.

- Must be well versed with Google algorithm updates.

- Basic understanding of the Finance industry (good to have).

Roles and responsibilities :

- Developing and implementing effective search engine optimization strategies, conduct keyword research to guide content.

- Work with editorial and marketing teams to drive SEO in content creation and content marketing.

- Expertise in SEO tools such as SEMrush, Uber suggest, Google search console etc.

- Research and implement search engine optimization recommendations.

- Create and execute link building strategy.

- Change website architecture, content, linking and other factors to improve SEO positions for target keywords.

- Evaluate existing content to determine past and future SEO viability on basis of optimal structure, current relativity, organic search performance and link equity.

- Perform in-depth analysis of competitive to reveal content gaps and missed opportunities.

- Knowing the difference between changes that can greatly damage a website's progress and changes that can move the needle forward.

- Forecasting trends that may affect future traffic on the website.

About Brickworks Analytics :

Brickworks Analytics is a 100% subsidiary of Brickwork Ratings India. Brickworks Analytics is a boutique advisory firm offering services and solutions in risk management, research, analytics, investment management, infrastructure advisory, and skill development. Brickworks Analytics is built on the foundation of trust and confidence that investors, issuers, Governments, multilateral agencies, and regulators have placed on Brickwork. We offer our clients a multidimensional approach to addressing their problems.

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