Director HR at Brick&Bolt
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Brick&Bolt - Director - Marketing (4-12 yrs)
Director - Marketing
You will be in charge of leading Brick&Bolt marketing efforts and will be responsible in spearheading our marketing department by evaluating and developing marketing strategies, planning and coordinating marketing efforts, communicating the marketing plans to those involved and building awareness and positioning us.
Responsibilities :
- Participate in the development of branding and corporate identity initiatives
- Develop and implement marketing plans, including promotional calendars and programs new product introductions and other marketing projects
- Develop and manage marketing budgets along with strong digital marketing focus across various sources, strong SEO and SEM exposure. Hands on experience on the same.
- Develop sales forecasting and product branding plans
- Establish and grow a target market share and able to replicate across new geographies.
- Monitor costs and budgets and constantly better it.
- Conduct customer, brand and product research initiatives.
- Offer expert advice to develop innovative advertising, public relations, social media and Events.
- Experience across offline channels and Brand management.
- Work with new business development team and sales teams on brand initiatives
- Manage agency providers, consultants, freelancers and other suppliers, including contract negotiation and management.
- Demonstrate excellent communication and interpersonal skills
- Supervise a marketing team, including hiring, training, workloads, schedules and deadlines
- May oversee the operation of a company's website or email marketing program and provide analytics review.
Qualifications for Director of Marketing
- Master's in marketing or an MBA from a Tier 1 college
- Ability to manage multiple stakeholders
- Ability to communicate effectively in speech and writing
- Customer obsessed attitude
- Content creation and social media experience
- SEO and PPC experience, certifications preferred
- Strong drive for results
- Ability to collaborate with cross-functional teams
- Ability to analyze problems objectively and create solutions
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