Job Description :

BraveLab is looking for a Content Writer & Social media manager to join our team and enrich our customers and our websites with new blog posts, guides and marketing copy. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

Content Writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types and proofreading articles before publication.

You'll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness. As a content writer, we expect you to be up-to-date with the latest digital technologies and social media trends. 

You should have excellent communication skills and be able to express our company's views creatively Responsibilities include :

- Writing, editing and publishing engaging content for various social networks, including Facebook, Twitter and Instagram

- Optimizing social media posts (language, tone, message) based on our target audience's behaviours

- Selecting appealing images and videos to complement the text

- Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

Responsibilities : 

- Research industry-related topics (combining online sources, interviews and studies)

- Write a clear marketing copy to promote our products/services

- Prepare well-structured drafts using Content Management Systems

- Proofread and edit blog posts before publication

- Submit work to editors for input and approval

- Coordinate with marketing and design teams to illustrate articles

- Conduct simple keyword research and use SEO guidelines to increase web traffic

- Promote content on social media

- Identify customers- needs and gaps in our content and recommend new topics

- Ensure all-around consistency (style, fonts, images and tone)

- Update website content as needed

Requirements : 

- Proven work experience as a Social media Content Writer, Copywriter or similar role

- Portfolio of published articles

- Proven work experience as a Social media manager

- Hands on experience in content management

- Excellent copywriting skills

- Ability to deliver creative content (text, image and video)

- Solid knowledge of SEO, keyword research and Google Analytics

- Knowledge of online marketing channels

- Familiarity with web design

- Excellent communication skills

- Analytical and multitasking skills

- A bachelors degree in Marketing or relevant field

- Experience doing research using multiple sources

- Familiarity with web publications

- Excellent writing and editing skills in English

- Hands-on experience with Content Management Systems (e.g. WordPress)

- Ability to meet deadlines

- BA / MA in English, Journalism or related field or BBA/ MBA in Marketing.

Job Type : Full-time

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