Senior Business Development Manager

About the Company :

Brand touch & Analytics Pvt Ltd. is a company promoted by -Aliagroup. Brand touch is developing a new marketing technology platform, which will revolutionize the way consumers "Experience" products and services. Brand touch will provide iD2C solutions for both physical & digital experience to the users through these platforms and will also be responsible to deliver a massive accumulation of consumer feedback and insights to the Brand owners and thus emerge as being a new platform for communication.

Aliagroup - a two-decade-old marketing services group that stands at the trisection of brands, markets, and technology. Based in Mumbai & San Diego presently (US & India), it is a unique boutique conglomerate with 8 firms (4 Exits) that partnered 100+ 'Fortune 500' businesses and their 400+ brands across 2000+ projects in 4 continents across 25 years - for their brand building & global marketing initiatives. With Brandtouch it has embarked on a journey of developing an iD2C suit of solutions in the future-facing marketing space of Brandtech.

Job Description :

At Brandtouch & Analytics Pvt Ltd, we're well aware of the impact our solutions have on the world's leading brands. But we won't rest until everybody knows. We're seeking a qualified business development specialist to extend our reach through expert discovery and exploration of new and untapped business opportunities and relationships. His/her job is to drive sales by designing and implementing targeted marketing strategies, also to track down marketing and sales data, and identify areas of improvement.

Our ideal candidate needs to be creative, ahead of the curve, and must have a passion for all marketing/sales and technology things. He/she will be trusted to dive right in, take the lead, use initiatives, and help user brands to connect directly to consumers with various ideas integrating marketing and technology. Highly skilled at sales and business operations, this person will join and inspire a team of like-minded go-getters to achieve our company vision. Visit: https://www.brandtouchindia.com/

Objectives of the Role :

- Managing both our existing sales pipeline and developing new business opportunities

- Take a lead role in the development of proposals and pitches for new business materials to create and nurture business opportunities and partnerships

- Identify trends and customer needs, building a short/medium/long-term sales pipeline in accordance with targets

- Own the P&L and ensure revenue as well as profitability from client relationships

- Develop strategies and positions by analyzing new venture integration

- Assist in the coordination and implementation of marketing strategies, and delegate tasks that achieve strategic goals

- Motivate the team, track performance, and report metrics

Daily & Monthly Responsibilities :

- Monitor and evaluate industry trends and customer drivers and meet regularly with management and stakeholders to discuss strategy

- Generate new leads, identify and contact decision-makers, screen potential business opportunities, select the deals in line with strategies, develop use cases and lead and facilitate pitch logistics

- Manage proposal & response process, including detailed RFP requirements, content creation, and inputs from various sources, etc

- Develop and implement overarching outbound sales and business development strategy, sales processes, structure, and best practices across the company

- Support deal structure and pricing with business value analysis; negotiate prices for proactive bids and proposals

- Maintain and share professional knowledge through education, networking, events, and presentations

- Communicate impeccably Internally and Externally! Both orally and in the written word.

Skills & Qualifications :

- Bachelor's degree in business or management

- Minimum 8 years experience and a hunter mentality with a successful track record of B2B sales & negotiations

- Understanding of FMCG/CPG markets and their consumer behavior

- Exposure to ATL/BTL and Digital marketing activations

- Excellent verbal and written communication skills

- Working experience with sales techniques and proficiency with data analysis, forecasting, and budgeting

- Highly motivated, with experience working independently and as part of a team.

- Experience with CRM software's and an ability to deliver presentations is an add on

- An entrepreneurial streak will be a distinct advantage

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