Talent Sourcer at SavannaHR
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Brand Marketing Manager (3-6 yrs)
- Responsible to develop and execute marketing programs that increase brand identity and brand awareness of a company or product.
Role and Responsibilities :
- Plan, strategies and execute marketing designs and activities to establish and maintain brand presence in the market
- Define product strategies and road maps
- Research and determine product weaknesses and areas to be modified
- Develop sales tools and collateral's
- Develop effective product positioning in the market.
- Apart from creating marketing strategies, the individual should be able to execute them with the help of agencies across different channels - digital/online, print and offline (events, conferences etc).
- At least 2-3 years of experience in a similar role is much appreciated to bring in speed to our current priorities.
- PR is integral to this role and we work through different agencies for it. Over the period we would want to build these capabilities/network in-house.
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