HR at Bizaccenknnect Pvt ltd
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Brand Manager - Marketing - Beauty/Cosmetics (5-8 yrs)
Profile - Brand Manager (Cosmetics/Beauty)
Experience - 5+ Years - 8 years
- Must have experience as beauty Brand Manager
- Must have Excellent Communication
Qualification - BBA (Marketing )/Graduation (Marketing)
Location - Bhawani pore, Kolkata
Responsibilities :
- Analyze brand positioning and consumer insights
- Shape and communicate our vision and mission
- Translate brand elements into plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to "take action"
- Establish performance specifications, cost and price parameters, market applications, and sales estimates
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs.
- Monitor market trends, research consumer markets, and competitors' activities.
- Oversee new and ongoing marketing and advertising activities.
- Monitor product distribution and consumer reactions.
- Devise innovative growth strategies.
- Align the company around the brand's direction, choices, and tactics.
- Lead ideation and execution of Omnichannel initiatives to create strong customer propositions for company in line with category ambition.
Qualifications :
- Proven ability to develop brand and marketing strategies and communicate recommendations to executives.
- Experience in identifying target audiences and devising effective campaigns.
- Excellent understanding of the full marketing mix.
- Strong analytical skills partnered with a creative mind.
- Data-driven thinking and an affinity for numbers.
- Outstanding communication skills.
- Up-to-date with latest trends and marketing best practices.
- Degree in marketing or a related field.
If anyone interested then Connect me on 9319956206 either share your updated cv.