Assistant Manager at Genesis Manpower Solution Pvt. Ltd
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Brand Manager - Liquor Industry (2-5 yrs)
Expertise in development of new Brands & Packaging of the product.
Have an instinctive feeling about future product concepts.
Have good analytical skills.
Be a good listener, able to respond to results and consumer research.
Be an excellent communicator, both verbally and in writing.
Be enthusiastic about their product area.
Analyze how our brand is positioned in the market and crystallize targeted consumers insights.
Take brand ownership and provide the vision, mission, goals and strategies to match up to.
Translate brand strategies into brand plans, brand positioning and go-to-market strategies.
Lead creative development and create motivating stimulus to get targeted population to - take action.
Establish performance specifications, cost and price parameters, market applications and sales estimates.
Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs).
Coach the team and get the best from everyone.
Monitor market trends, research consumer markets and competitors- activities to identify opportunities and key issues.
Oversee marketing and advertising activities to ensure consistency with product line strategy.
Monitor product distribution and consumer reactions.
Anticipate bottlenecks.
Brainstorm new and innovative growth strategies.
Align the company around the brand's direction, choices and tactics.
Only male candidates will be preferable.
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