Executive Search - CEO at StarChase Executive Search
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Brand Manager - FMCG (5-8 yrs)
Summary of Position: This position will be instrumental in driving growths for a strong flagship brand through Innovation and other initiatives. The position will also work on opportunity areas in the space to drive the organization agenda for building a strong consumer driven portfolio. The job will also include life cycle management of existing brands through consumer insight mining and customer/ business understanding.
Major Responsibilities:
- Consumer Insight mining to get new product ideas with a strategic fit to our business
- Managing a cross functional team to deliver on new launch, promotion and renovation networks for the brand X
- Manage creative and media agencies to deliver creatives and media planning/deployment
- Brand audit and planning using various data resources, internal and external and alignment on the same with key stakeholders
- Manage the brand P & L efficiently
JOB SPECIFICATIONS:
Minimum Skill, Education, Experience:
- MBA in Marketing from reputed institute(full time only 2009-2011)
- 5 to 8 Years of relevant brand management experience in FMCG
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