Associate Resercher ll at e-Hiero Global
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Brand Head - FMCG (10-16 yrs)
10+ years of work experience in building & growing consumer brands
- Experience of working with an online commerce or a D2C brand and has played an instrumental role in successfully growing a startup.
- Will initiate and implement measurable strategies that will drive aggressive awareness for the business and significantly assist in the acquisition, retention & loyalty of the business's consumers
- Someone who challenges traditional approaches around the category, consumer and creative context and thereby elevating the creative and brand thinking.
- Work with the team on formulating 360 degree creative development for the brand (Online, Offline Social, PR, Content and Partnerships)
- Strong data-driven decision making skills, with demonstrated ability to dive deep into customer data and translate insights into opportunities.
- Expert level knowledge of offline & online branding media
- Familiarity with digital & performance marketing channels, even if he/she hasn- t managed it directly in the past
- A good team leader with demonstrated ability of building & leading branding, creative & social media teams
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