Brainvalley, The fastest rising E Learning Assessment organization is looking for young and energetic Digital Marketing Manager at Chennai.

Job Description

Your job responsibilities will include

- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns

- Devise, implement and monitor digital and social marketing campaigns for the targeted segments and assume their complete ownership

- Conceptualise, execute and monitor SEM, email, social media and display advertising campaigns

- Undertake keyword research and performance estimations

- Partner with cross functional teams as and when required for effective campaign planning and analysis

- Ensure goal-based tracking of Cost per Transaction and Cost per Click

- Analyse market conditions and competitor activity

- Brainstorming new and creative growth strategies

- Solid understanding of A/B Testing methods

- Collaborating with internal teams to create landing pages and optimizing user experience

- Review metrics like traffic and leads to formulate proactive plans accordingly

- Work on Google analytics/ equivalent, Adwords editor and Facebook power editor

- Maintaining our social media presence across all digital channels

Requirement :

- BS/MS degree in marketing or a related field

- Proven working experience in digital marketing

- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

- Experience in optimising landing pages and user funnels

- Experience with A/B and multivariate experiments

- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

- Working knowledge of ad serving tools (e.g., DART, Atlas)

- Experience in setting up and optimising Google Adwords campaigns

- Strong analytical skills and data-driven thinking

- Up-to-date with the latest trends and best practices in online marketing and measurement

Minimum/Maximum : 2 year to 5 Year

Languages: Proficient in English

Location of Job: Chennai

Minimum Education Requirements: Graduates/Post Graduates

Salary: As per industry

A position at Brainvalley is more than a job.

It's a unique opportunity to hone your skills and exploit world class exposure to the Cloud based E-Learning Assessment Community.

What makes us?

- We are a fastest rising E-Learning Assessment organization with cloud based management solution. Brainvalley has successfully delivered products to large education institutions, colleges and corporate including Fortune 500 companies. Our cutting edge technology and expertise in education industry lead us in delivering world class products to our clients.

- We are very focused on what we do; we- ve established ourselves as the market leaders in this community. Every day presents new challenges and opportunities for growth by working with a team of integration specialists, achievers, visionaries and problem solvers.

- We- re lucky to work alongside some of the smartest people in our industry, all the while serving huge enterprise customers around the world. It doesn- t really matter where you are, you- ll find our benefits, support, and culture to succeed and progress.

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