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19/01 Rachel Dsouza
HR at Botree Software International Pvt Ltd

Views:51 Applications:14 Rec. Actions:Recruiter Actions:13

Botree Software - Manager - Digital Marketing (3-6 yrs)

Mumbai Job Code: 254258

Responsibilities : 

- Create marketing content and collaterals to drive awareness about our SAAS B2B offerings.

- Drive content marketing initiatives like blogs, articles, sales decks, and posts on social media

- Writing and managing blogs, and generating social media and email copy

- Define strategic roadmaps and deploy digital solutions across paid, owned and earned channels.

- Drive engagement on LinkedIn, Twitter and other social media platforms

- Knowledge of search ranking factors to improve website rankings

- Exposure to SEO, marketing campaign

- Creative briefing to the designer to create collaterals

- Responsible for keyword selection and keywords ranking and monthly traffic analysis using Google analytics.

- Ability to work independently, manage projects, and meet deadlines

Skills Required : 

- Excellent communication skills with a strong command of the language.

- Understanding of b2b marketing and experience with SaaS company is desirable

- Understanding of distribution management or salesforce management industry is desirable

- Should have hands-on experience with Google analytics, Hubspot and other tools for marketing automation

- Deep understanding of metrics to analyze the impact of website and social media outposts

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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