Company Description

Started in 2009, BoringBrands is a new age company that focuses on changing consumer behaviour towards brands. With services including Public Relations, Social Media and Digital Advertising, we work with brands looking for business growth. Our in-house developed tech products allow us to help businesses track their PR performances and manage chaos. With our head office in Gurgaon, we have worked with over 250 brands across 10 countries and have done over 500+ campaigns. We have some of the most prestigious companies on our roster including Urban Clap, Bertelsmann India Investments (BII), SAIF Partners, Ezetap, and Info Edge (which operates Naukri, 99acres, and Jeevansathi). Our Headquarters is in Gurugram, India.

Job Description

If you have a love and hate relationship with PR then we are listening. Join the brigade of professionals that are trying to change PR and make it more love-worthy. Boring Brands, the agency for new age companies has been credited with building PR - Tech and has a tangible command on integrated campaigns. The company has worked with top brands across the spectrum and has been able to build top-line value companies for it clients. An integrated agency, the company has contributed immensely to brands globally and boasts of some of the best teams and folks in the industry.

The job:

If PR for you is what the client asks you to do, then now is the time to shift gears and join this team that behaves like a corporate communications team for most clients that it works with. Having built categories in India, the team prides itself on creating world-class campaigns and delivering results that help business objectives. From creating one of the most read reports of all times, the team works seamlessly with CXOs across startups and prides itself on that.

Key roles:

1. Comprehend the client's needs to ensure strategy and plans in alignment to business objectives. Now, this is important as you would need to understand the industry and behave like TRUE Knowledge experts and be result oriented at every stage of execution.

2. Draw out key messaging for the Brand. Here's where all your newspaper reading comes to play

3. Ideas without seeing them into action are passe. The team is responsible for creating execution-based, strategically focused public relation led integrated campaigns

4. We see messaging as media, if your story is strong then media/influencers will love to talk to you about it. Having said that the folks here are responsible to find and maintain relationships with the best. This also requires planning and measuring campaign performance and engaging with media to create relevant opportunities for clients

5. Creation and management of client communication resource bank.

6. Work closely with the brightest minds in the universe - CXO's of startups and new age companies

7. Employ metrics to measure the success of PR

Qualifications

Apply if you are:

- 5-7 years of experience in PR and have worked with a reputed PR agency

- Post/ Graduate in Communications/ Economics/ Commerce/ Mass media

- A heartfelt prejudice to - Aise hi hota hai- with a streak of a rebel inside you

- Have proven results in campaigns executed by yourself or your team

- Looking to grow fast, and break things as you go along your career

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