HR Manager at BookMyForex.com
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BookMyForex.com - Content Writer (2-5 yrs)
Do you have passion towards Content Marketing and Content Creation. Are you always curious and try to find content in internet which you think can be written better. Does it excites you to write on how people can save money for their international trips, get deals and discover hacks
A company, which does more than 1000 Cr+ worth of Transaction, is into One of the most reputed organisation in Foreign Exchange, has business spread across 650+ cities, and have already served 2.75 Lac+ Customers, is World's first Foreign exchange marketplace is looking to Hire Content Writer and Marketer.
We are BookMyForex.com- World's First Foreign exchange marketplace which is constantly considered by professionals as the best place to learn and grow and is covered extensively by Economic Times, Times of India, YourStory etc
We are situated at Gurgaon - JMD Megapolis building - Sector 48- which is just 7 Km from Huda Metro.
We are looking to hire Content Marketer Writer to be part of our fast paced but systematic growth story.
As the Creative Marketer and Content creator you will be responsible for planning and delivering clutter-breaking content required for the various brand marketing campaigns, and more. Leading the process of content creation including copywriting, responsible for high quality creative content with the objective of driving high brand awareness, recall and engagement.
This role reports into the Marketing Head at BookMyForex.com
On a day to day basis, you will be working on :
- Mapping out BookMyForex content strategy, in line with the marketing objectives - both short term and long term
- Planning and executing the calendars for regular content on social media, and strategic content to support various campaigns
- Plan to write content related to blogs, articles, publications, infographics etc.
- Plan to grow our reach to end audiences and improve engagement/conversion across channels (social, email, blog, live events).
- Institute processes to optimize content (SEO) and track results.
- Ensuring consistency in content in terms of style, tone of voice and optimized for user experience across all content channels including online and offline media
- Leveraging market data to develop content themes / topics and including the same in the content calendars
- Engaging and communicating with creative/content and media agencies for timely delivery of the content required for the marketing campaigns
Requirements :
- An experience (minimum 2 years) in content writing and creation
- A diverse experience in both a creative agency as well as on a brand, preferably consumer / lifestyle / travel & hospitality
- Master's degree in English / Journalism / Communication / PR or related field. MBA in Marketing a plus.
- Experience in creating compelling messages for different target demographics
- Understanding of SEO best practices.
- Ability to thrive in a dynamic and fast-paced environment, drive change, and collaborate effectively with a variety of individuals and organizations
- Superior analytical skills that include the ability to see micro as well as the macro picture.
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