HR - Recruiter at Bonwic Technologies
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Bonwic Technologies - Senior Digital Marketing Executive (3-6 yrs)
- Responsible for all aspects of managing customer and their interaction
- Conduct ongoing analysis of campaigns; manage and optimize to meet client and internal performance goals.
- Independently troubleshoot account & technical issues to ensure that campaigns are maximizing performance
- Partner with client and lead internal account team members to define, drive and execute effective optimization strategies and testing schemes designed to improve campaign KPIs
- Maintain strong communication with clients and internal team members to keep everyone informed of campaign status, scope, or timeline changes and manage client expectations
- Properly monitor campaign performance against client's objectives, making optimization recommendations as necessary
- Run weekly internal meetings to update on account performance, team activities and results, and any roadblocks; work with peers and to prioritize tasks and troubleshoot issues
- Run weekly client call(s) to update client(s) on performance and activities and provide insights around the account and the client's business
- Prepare and lead semi-annual/quarterly strategic business reviews with the client to discuss industry insights, account performance, and strategic opportunities and ideas
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