Bombay Greens - Senior Executive - Digital Marketing (1-4 yrs)
We are looking for an experienced Sr Digital Marketing Executive for our brands Bombay Greens & Regor to assist in the planning, execution and optimization of our digital marketing activities.
The ideal candidate will oversee the online marketing strategy by planning and executing social media & digital marketing campaigns. This candidate will be responsible for Team Management, Catalog Management, promoting products or services through digital platforms like Amazon and other e-commerce websites as well as be able to monitor the company's digital presence.
Role & Responsibilities :
- Social Media (Create a content calendar for our social media & delegate it to the graphics team)
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Handling Content for product listings on Marketplace like Amazon, Flipkart etc.
- Use data to create a strategic plan for business expansion on marketplace Amazon, Nykaa, Flipkart, etc.
- Sales forecasting and inventory management.
- Overseeing day to day activities regarding e-commerce.
- SEO (Keyword Research, Content Briefs, Off-Page SEO)
- Email Marketing (Publishing weekly newsletters to our subscribers)
- Work in collaboration with the design team to create engaging, creative and innovative content for the handles regularly as per calendar
- Staying on top of trends and tapping them to suit brand communication on company's social media handles
- Benchmarking other social media accounts for ideas, campaigns, growth and engagement
- Design, maintain, and supply content for the organisation's website
- Formulate strategies to build lasting digital connection with customers
- Monitor company presence on social media.
- Responsibilities will increase as we create new marketing verticals as time goes.
Skills & Qualifications :
- Bachelor's degree
- Fluent in Verbal and written English
- Must know Excel, Word and Powerpoint.
- Knowledge of e-commerce
- Hands on knowledge of various Social Media platforms like Instagram, Facebook, Twitter etc.
- Excellent understanding of digital marketing concepts
- Must have first-hand working experience with online marketplace like Amazon, Flipkart, etc.
- Experience with B2C social media and content generation
- Strong creative and analytical skills
- Experience in SEO, Paid Ads. Have handled Ad Campaigns & has an understanding of SEO
- Skills and experience in creative content writing
- Proven working experience of 1-3 years in managing and selling on marketplace platforms.
- Good Communication Skills.
- Team handling experience.
- Strong learning ability and problem solving skills.
- Strong interpersonal & Presentation Skills
- Track shifts and trends in performance to recommend necessary actions and optimization.
- Analytical mindset and critical thinking
- Candidates based in Mumbai will be preferred.
Location : Bhayander West, Mumbai - Apply only if you are comfortable with the location.
Office Hours : Monday-Saturday - Apply only if you are willing to work 6 days a week
Salary - 2L-4L per annum. Apply only if this remuneration is agreeable to you.
To know more about the brand visit our website- www.bombaygreens.com
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