Content Writing

Blume Global (HQ California, www.blumeglobal.com) is a disrupter in the supply chain software market and has built the next generation cloud first Digital Supply Chain Platform for fortune 500 companies. Blume Global uses its 25+ years of data insights and global network to help enterprises be more agile, improve service delivery and reduce cost removing significant wastage from their operations.

As we continue to grow our team at a global scale (offices in Bay Area, Boston, Chicago, EU, Hong Kong, and Bangalore), Blume Global is seeking highly driven, results-oriented, and passionate talent about growing our technology and services teams.

Blume is building the first R&D center outside the US at Bangalore. As we build a world-class center that has complete product ownership, we are on the lookout to hire great talent across multiple areas of Quality Engineering, Product Management and Software Development. The R&D team in Bangalore is the largest office with about 200 plus employees!

Some highlights of working at Blume Global are :

- Innovation: We are working on some cool stuff for the supply chain, whether it is leveraging AI, machine learning, IoT, or blockchain

- Logistics and supply chain are constantly growing fields that experience growth even during challenging economic times

- Accelerated Career Growth: Professional development, company, and industry

- Fun: Lively working environment

- Humility: Everyone leaves their egos at home and pulls for the team.

Responsibilities

- Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.

- This role requires a Publisher mindset: create content our audience is looking for and then optimize the path to conversion

- Editorial requirements include basic SEO understanding, content categorization, and structure, content development, distribution, and measurement.

- Editorial calendar and organization workflows must be developed and managed.

- Channel management of digital content hubs and all supporting social channels including email. This person must understand the basic best practices of the main social media channels, which content and approaches work on each, and why

- Measurement and optimization of the program will be required on a regular and ongoing basis

Requirements

- 4-8 years- experience creating content for the web and growing a social audience

- Editorial mindset that seeks to understand what audiences consume and how to create it

- Ability to analyze and present content and social performance

- Experience with WordPress, Google analytics, SlideShare, and the top social channels

- Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of engagement leads and sale

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