BlueKraft Digital Foundation - Copywriter (4-12 yrs)
Copy-Writer
Education:
Advanced university degree (Master's degree or equivalent but promising candidates with Bachelor's degree would also be considered) in Journalism, Mass Communication, Public Relations, Marketing or related field.
Work Experience
A minimum of 4 years relevant experience in Media Industry with exposure to writing print promotional materials, online web content, press releases, copy to assist media campaigns, etc. An advertising background with an understanding of Search Engines and Internet Marketing would be an added advantage.
Competencies
- The role requires the candidate to have an exemplary command over the English language, and therefore it is an essential pre-requisite.
- Responsible for good copy and conceptualization for a variety of clients.
- Delivering within short time frames and meeting tight deadlines.
- Expertise in Microsoft Office.
Job Description
- Participating in strategic brainstorming, campaign development, creative brief development and creative execution.
- Strong conceptualization and writing skills with a comprehensive knowledge of the digital landscape
- Developing creative ideas and concepts in partnership with the in-house branding and advertising team.
- Deep understanding of how copy relates to art, design, graphics and typography
- Excellent communication, organized, attention to detail and problem-solving skills
- Proficiency in branding, social, online marketing, mobile marketing and media concepts
- Working knowledge of online media and user experience analysis is a plus
- Ability to think on the feet and be confident about propositions and suggestions
- Creative thinking
- Producing original, clear and credible ideas/messages/scripts, for presentation and execution.
- Collaborating with designers, art directors and creative directors to bring alive dynamic, creative campaigns.
- Keeping up with the latest trends in communications and adapting them to suit brand needs.
Remuneration: Remuneration would not be a constraint for deserving candidates.
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