Hiring Manager at Blackboard Edutech
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Blackboard Edutech - Manager - Performance Marketing /Digital Marketing Role (2-6 yrs)
- Plan, develop & execute SEM strategy based on customer requirements.
- Research about the market trends and gain a full understanding of campaign goals and suggest ways to reach the objective.
- Track, report, and analyze website analytics and PPC initiatives and campaigns.
- Ensure PPC campaigns are up and optimized according to brief and best practice guidelines.
- Provide oversight, manage, and can generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Think and run creative campaigns based on target audience profiling.
What do we look for?
- Experience in running google search, Facebook and other PPC and paid digital media campaigns.
- 2-3 years experience in managing SEM & Facebook /IG campaigns.
- Passion for PPC and experience in Digital Marketing in general
- Love for data and analysis
- Good understanding of Google Analytics.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
