Hiring Manager at Blackboard Edutech
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Blackboard Edutech - Executive - Search Engine Optimization (1-3 yrs)
- Run technical audits on websites according to our highly detailed instructions
- Help craft - to-do- lists for fixing items found on the technical audits
- Discover & evaluate organic competitors
- Identify areas for on-site improvements in site structure, internal linking, and content
- Perform keyword research & build lists of targeted key phrases
- Proofread copy for keyword optimization per our specs
- Run citation & link profile reports
- Apply on-page optimization by uploading new content and filling out page titles, meta descriptions, and image alt tags
- Perform contextual backlinks such as brand mentions, guest post outreach, Quora answering, blog posting etc.
- Compiling monthly report data on traffic & rankings
Job Requirements :
- 1+ years of agency experience in the SEO field.
- An above-average level of interest in Google and passion for internet marketing
- Must be able to grasp technical concepts quickly
- Have a data-driven, analytical mind, and strong math skills
- Good spelling and grammar
- Deadline-oriented
- Working knowledge of Excel
- Basic working knowledge of Google Analytics & Google Webmaster Tools
- Basic working knowledge of WordPress, Magento, Shopify and/or HTML/CSS to perform on-page implementation
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