Bioleather - Intern - Digital Marketing (0-1 yrs)
About the Role:
We are seeking a creative and enthusiastic Digital Marketing Intern to join our team. This role is designed for individuals passionate about digital trends, content creation, and marketing strategies. You will gain hands-on experience in various digital marketing areas, work on live projects, and contribute to our campaigns' success.
Key Responsibilities:
Content Creation:
-Assist in creating engaging content for social media platforms, blogs, emails, and websites.
- Work on copywriting for ads, posts, and campaigns.
Social Media Management:
- Schedule and publish posts on platforms like Facebook, Instagram, LinkedIn, and Twitter.
- Monitor and respond to audience interactions and analyze performance metrics.
Search Engine Optimization (SEO):
- Conduct keyword research and implement on-page and off-page SEO strategies.
- Optimize blog posts, website content, and metadata for search engines.
Paid Advertising:
- Assist in creating and managing paid ad campaigns on Google, Facebook, and Instagram.
- Monitor ad performance and suggest improvements to enhance ROI.
Email Marketing:
- Draft email campaigns and newsletters.
- Segment email lists and track open/click rates.
Analytics & Reporting:
- Track and analyze website traffic and campaign performance using tools like Google Analytics.
- Prepare weekly or monthly performance reports.
Market Research:
- Analyze competitors' digital strategies and trends.
- Suggest new tools, platforms, or techniques for effective marketing.
Requirements:
- Current enrollment in a Bachelor's/Master's program (preferably in Marketing, Business, or Communications).
- Basic knowledge of digital marketing tools and techniques.
- Familiarity with platforms like Facebook Ads Manager, Google Ads, Canva, and email marketing tools (e.g., Mailchimp).
- Excellent communication and writing skills.
- Analytical mindset with attention to detail.
- Creativity and willingness to experiment with new ideas.
What You'll Gain:
- Real-world experience in running and analyzing marketing campaigns.
- Exposure to industry-standard tools and strategies.
- A chance to work closely with marketing professionals and learn from experts.
- Certificate and Letter of Recommendation (on successful completion).
- Potential opportunity for a full-time role based on performance.