Designation: Marketing Manager

Location: Mumbai (Versova)

Experience Required: 4-7 Years

Package Range: Rs.6,00,000/- to 10,00,000/- LPA

Application Form: https://airtable.com/appVXxjiZt2epEsyI/shrdSOXkzCd00c84K

About Us:

Billeasy, a dynamic FinTech company specializing in expanding consumer focused operations through seamless offline-to-online SaaS solutions. Our products enhance engagement, foster loyalty, and enable convenient digital transactions, driving business growth. We've formed strategic partnerships with top retail and government mass transit organizations in India

We are looking for a qualified Marketing Manager to join our team who will help in developing and maintaining strong relationships with key clients to ensure their satisfaction and loyalty. You will serve as the main point of contact between the company and its key clients. This role involves a combination of strategic planning, relationship management, and collaboration with internal teams to ensure the successful delivery of products or services..

Responsibilities:

- Strategize, plan and budget internal and client marketing campaigns

- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

- Deploy successful marketing campaigns and own their implementation from ideation to execution

- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

- Produce valuable and engaging content for our website and blog that attracts and converts our target groups

- Build strategic relationships and partner with key industry players, agencies and vendors

- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

- Oversee and approve marketing material, from website banners to hard-copy brochures and case studies

- Measure and report on the performance of marketing campaigns, gain insight and assess against goals

- Analyse consumer behaviour and adjust email and promotional campaigns accordingly.

Requirements:

- Demonstrable experience in marketing together with the potential and attitude required to learn

- Proven experience in identifying target audiences and in creatively devising and leading across-channels marketing campaigns that engage, educate and motivate

- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

- Experience in setting up and optimising Google Adwords campaigns

- Strong understanding of medias and hands on experience digital media buying and selling

- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets

- A sense of aesthetics and a love for great copy and witty communication

- Up-to-date with the latest trends and best practices in online marketing and measurement

- Team player and efficient team manager

- Bachelor's/MBA in Marketing or related field.

Benefits:

- Modern and cozy office space designed with your comfort in mind, equipped with state-of-the-art technology, large monitors, and Apple products, creating a delightful workspace you'll love coming to every day.

- Fuel your creativity and productivity with premium coffee machines, a well-stocked pantry, and dedicated staff that ensure you stay energized and motivated throughout the day.

- Embrace the spirit of collaboration with other teams, as we foster a close-knit work culture that encourages cross-departmental synergy and celebrates the collective achievements of the Billeasy family.

- Enjoy regular team-building activities, social events, and celebrations that add a dash of excitement and create lasting memories, making your time at Billeasy both enjoyable and fulfilling.

- Access to cutting-edge technologies and projects that challenge your skills and keep you at the forefront of the industry, ensuring your professional growth and keeping your passion ignited.

Still curious?

Delve into the fascinating world of Billeasy by exploring our blog. Gain insights into the stories behind our best work, get to know our company better, and discover how we're at the forefront of the industry, crafting meaningful experiences and forging connections that leave a lasting impact. Prepare to be inspired.