Manager - People & Culture at BigTrunk Communications Pvt Ltd
Views:33 Applications:15 Rec. Actions:Recruiter Actions:1
BigTrunk Communications - Content Writer (2-5 yrs)
Key Responsibilities:
Content Creation:
- Write clear, compelling, and engaging content for websites, blogs, social media, and other digital platforms.
- Create long-form articles, product descriptions, press releases, and marketing copy.
- Adapt tone and style to fit various brand voices and target audiences.
SEO Optimization:
- Conduct keyword research using tools like Google Keyword Planner, SEMrush, or Ahrefs to identify opportunities.
- Optimize content for targeted keywords, meta tags, headings, and internal/external linking strategies.
- Monitor and apply SEO trends and best practices to improve content performance.
Research and Ideation:
- Perform in-depth research on industry-specific topics to ensure content accuracy and relevancy.
- Generate fresh ideas for content themes and formats that align with business goals and user intent.
- Analytics and Performance Monitoring
- Track content performance metrics, such as organic traffic, bounce rates, and time on page.
- Use insights to refine content strategies and deliver measurable results.
Collaboration:
- Work closely with marketing teams, designers, and developers to align content strategies with overall campaigns.
- Participate in content planning sessions and editorial calendar management.
