Bhuvanagroup - Executive - Sales Support/Marketing (1-3 yrs)
Sales and Marketing Manager with Digital Experience.
Location : Masaipet.
Company : Bhuvana Group.
About Us :
[Company Name] is a leading [industry] company dedicated to delivering innovative solutions and exceptional service to our clients. We are seeking a dynamic and experienced Head of Sales and Marketing with a strong digital background to drive our sales and marketing strategies and enhance our digital presence.
Position Overview :
The Head of Sales and Marketing will be responsible for developing and executing comprehensive sales and marketing strategies with a focus on digital channels. This role involves leading the sales and marketing teams, driving digital marketing initiatives, and leveraging data to optimize performance and achieve business goals.
Key Responsibilities :
1. Strategic Leadership :
- Develop and implement sales and marketing strategies that align with the company's goals and objectives.
- Lead the sales and marketing teams, setting clear objectives and performance metrics.
- Drive digital transformation efforts to enhance online presence and engagement.
2. Digital Marketing Strategy :
- Oversee the development and execution of digital marketing campaigns across various channels including SEO, SEM, social media, email marketing, and content marketing.
- Utilize data analytics to measure, analyze, and optimize digital marketing performance and ROI.
- Stay up-to-date with digital marketing trends and technologies to ensure the company remains competitive.
3. Sales Management :
- Develop and execute sales strategies to meet or exceed revenue targets.
- Foster strong relationships with key clients and stakeholders.
- Monitor sales performance metrics and adjust strategies as needed to drive growth.
4. Brand Development :
- Lead efforts to build and enhance the company's brand identity and market positioning.
- Ensure consistent messaging and branding across all digital and traditional marketing channels.
5. Team Leadership :
- Mentor and develop the sales and marketing teams, fostering a collaborative and high-performance culture.
- Manage team resources and budgets effectively to maximize efficiency and impact.
6. Collaboration :
- Work closely with other departments including product development, customer service, and finance to ensure alignment of sales and marketing strategies.
- Coordinate with external partners and agencies as needed to support marketing and sales initiatives.
Qualifications :
- Bachelor's degree in marketing, Business Administration, or a related field (master's degree or MBA preferred).
- Proven experience in a senior sales and marketing role with a strong emphasis on digital marketing.
- Demonstrated success in developing and implementing digital marketing strategies and driving sales growth.
- Expertise in digital marketing tools and platforms (e.g., Google Analytics, social media advertising, CRM systems).
- Strong leadership skills with experience managing and developing teams.
- Excellent analytical, strategic thinking, and problem-solving abilities.
- Exceptional communication and interpersonal skills.