Company Profile :

BHASH SOFTWARE LABS is a leading VAS Company based out of Chennai. BHASH empowers its customers to communicate between varied IT back-end systems and mobile phones using SMS Services. We provide a unique, end-to-end, global carrier-grade mobile data service. Our mobile data service offering includes "plug and play" application licensing and hosting. Employing a partnership with Mobile operators and a clear focus on SMS mobile messaging.

Responsibilities:

- Reviewing and analyzing competitor sites

- Preparing detailed strategy reports

- Develop On-Page and Off-Page Optimization Projects

- Work with social media and PPC teams to optimize campaigns

- Review technical SEO issues and recommend fixes

- Optimize website content, landing pages and paid search copy

- Identifying powerful keywords to drive the most valuable traffic

- Writing powerful calls-to-action to convert visitors

- Filling websites and other content with effective keywords

- Effective SEO content for blogs, websites and social media accounts

- Developing link building strategies

- Analyzing keywords and SEO techniques used by competitors

- Compiling and presenting SEO guidelines

Key Requirements:

- Minimum 2 years of relevant work experience.

- Working knowledge of search engine optimization practices

- Outstanding ability to think creatively, strategically, and identify and resolve problems

- Excellent verbal and written communication skill

- Ability to work within a team and independently

- Familiarization Google analytics

- Experience with website optimization tools

- Strong organizational, time management, and analytical skills

- Experience with Google and Bing's services, including Analytics and Webmaster Tools

- Experience with Google's Keyword Tool

- A functional understanding of HTML and CSS

- A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO

- Experience in building inbound organic search traffic and improving SERPs

- A background in creating reports showing web analytics data and site evaluations

- An up-to-date, working knowledge of current, past, and projected trends in the SEO industry

- Familiarity with the best tools in the trade

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