Talent Acquisition Specialist at Behtar Technologies Pvt Ltd
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Behtar Technology - Intern - Performance Marketing (1-2 yrs)
About the job :
Company Description :
- Founded in 2018, Lokal is on a mission to strengthen hyperlocal communities by enabling its mostly non-English users to share, interact and transact in their regional language. Lokal users gain access to hyperlocal information such as daily commodity prices, local jobs, real estate, matrimonial, local business advertorials and classifieds which would otherwise be scattered across local newspapers. The app is available in Kannada, Telugu, Tamil, Malayalam and Marathi, and has 10 million downloads with a presence in 100+ districts across South India. Having achieved unmatched user density in deep tier 2 & 3 locations in India, Lokal has been supported by marquee investors, namely 3one4 Capital, India Quotient, Y Combinator.
Job Description :
You are the right fit if you have :
- Basic comprehension of a client-centric approach that drives all marketing efforts.
- The ability to analyze data and take actionable insights.
- Run paid lead generation and brand awareness campaigns on Facebook and google for clients across different industries.
- Good communication that helps you convey campaign performance with different stakeholders from across business functions.
- A target chasing mentality, where all initiatives are tied to achieving Kpi's.
- Basic efficiency with MS Excel, MS Power point. SQL is a plus.
- Literacy (reading and writing) in Telugu.
What you will work on :
- Lead generation and Awareness via paid marketing campaigns to a vernacular audience and meet defined KPIs.
- Optimizing the campaigns for effective and efficient delivery of high quality leads.
- Working closely with the strategy and sales team to maximize ROI.
Could help us more if you have :
- Worked at a startup, so the fast paced environment isn't surprising.
- Worked in a Digital marketing Agency, responsible for generating leads for clients from different industries.
- We are a team that encourages ideas, experiments as much as validating and refining structured processes already established. If you are someone who is ready to learn, experiment and grow, please send in your resume.
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