BeatO - Executive - Product Marketing (1-3 yrs)
- Plan and execute customer experience programs to grow our community of loyal customers in-app & web.
- Generate deep insights about customers which increase revenue, their retention and invent ways to propagate referral.
- Making continuous improvements based on performance, trends, and insights via tests and optimizations through Marketing Automation tools.
- Liaise with marketing team members to define user journeys.
Desired Candidate Profile :
- High bias for taking end-to-end ownership of responsibilities and flexibility
- Think big and rethink how to better serve our customers.
- Worked on tools like CleverTap/MoEngage/ WebEngage, Firebase, GTM etc.
- Exceptional communication skills.
- Email & SMS marketing experience is added bonus.
- At least 1 Year of experience in developing App & Web-based User Journeys and optimization of North Star metric.
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