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09/12 Mansi Raghuvanshi
HR Recruiter at Barownz Pearl Web

Views:19 Applications:6 Rec. Actions:Recruiter Actions:3

Barrownz - Manager - Social Media (1-3 yrs)

Lucknow Job Code: 355291

Description :

- We are seeking a dedicated and experienced Social Media Manager to join our dynamic team in the computer software industry.


- The successful candidate will be responsible for developing and implementing comprehensive social media strategies that align with our company's goals and objectives.


- This role requires a deep understanding of various social media platforms, excellent communication skills, and a creative mindset.


- The Social Media Manager will work closely with marketing, design, and product teams to ensure a cohesive and engaging online presence. In this position, you will monitor and analyze performance metrics, fostering an online community that drives brand awareness and customer engagement.


- You will also leverage innovative content creation techniques to inspire and inform our target audience about our software solutions.


- The ideal applicant is passionate about technology and social media, possesses a keen eye for detail, and is adept at using analytics tools to gauge the effectiveness of social media campaigns.


- Join us in advancing our digital marketing efforts in an ever-evolving landscape, where you can make a significant impact on our brand's voice and presence.

Responsibilities :

- Develop and execute social media strategies to enhance brand visibility and engagement.

- Create, curate, and manage published content across all social platforms.

- Monitor social media channels for industry trends, customer inquiries, and engagement.

- Analyze the performance of social media campaigns and provide actionable insights.

- Collaborate with internal teams to ensure brand consistency and messaging meets target audience needs.

- Engage with followers by responding to comments, messages, and mentions.

- Stay updated on industry trends and best practices to continuously improve social media strategies.

Requirements :

- Bachelor's degree in Marketing, Communications, or a related field.

- Proven experience as a Social Media Manager or similar role in the software industry.

- Strong understanding of social media platforms such as Facebook, Twitter, LinkedIn, Instagram, and others.

- Excellent verbal and written communication skills with a keen attention to detail.

- Proficiency in social media analytics tools and performance measurement.

- Creative mindset with the ability to generate innovative and engaging content.

- Strong organizational skills with the ability to manage multiple projects simultaneously.

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