High level position

Summary:

- High-scale production, management, and distribution of digital content that delivers tangible business value

- Experience with multi-format, multi-channel, new-age content; Awareness of content marketing methods and latest tools, technologies, and trends

- Stakeholder management, agency management

- Business orientation

- Project management, number orientation

Duties and Responsibilities:

KEY ROLES AND RESPONSIBILITIES:

A. CONTENT CREATION AND MANAGEMENT:

- Execute the content production and management plan to serve specified business objectives

- Interface with Business, Search Marketing and Analytics

- Support the search marketing team to win search rankings for a large keyword portfolio

- Regularly update oneself with the latest tools, technologies, and trends

B. PROCESSES AND CONTENT PERFORMANCE:

- Study the global best practices

- Contribute ideas to refine workflow and processes

- Track and analyze content metrics related to production, reach, traffic, consumption, and engagement

- Continuously track content performance (impact on business and RoI)

- Identify opportunities to improve funnel conversion rates through content

- Run content related tests and experiments

Required Qualifications and Experience:

REQUIRED SKILLS:

- Past experience in ecommerce organization

- A penchant for writing, editing and storytelling

- Understanding of how content can drive business

- Hands-on experience working on large content marketing programs

- Ability to manage content at scale for multiple channels, devices, and formats especially mid- to long-form articles and short-length videos

- Proven experience in managing a loyal subscriber base

- Mobile-first thinking

- Exposure to using data and analysis to improve content performance

- Comfort with marketing technology platforms

- Excellent agency management skills

APTITUDE:

- Passion, stretch and agility

- Stakeholder management and indirect influence

- Ability to manage change and ambiguity

- Quality orientation, eye for detail

- Structured, analytical thinking

- Comfort with numbers

- Bias for execution and outcomes

PAST EXPERIENCE:

-1-2 years of experience in ecommerce business is a must

- 3-4 years of total experience preferably in a high-growth, digital native company

- Education in mass communication, journalism, media; MBA a plus

If Interested Please fill in the below details and send your CV :

1) Comfortable to work from office in Pune - Yes/No
2) Comfortable to work from Monday to Saturday (6 Days)
3) Notice Period
4) Current Location
5) Current CTC
6) Expected CTC
7) Total Experience
8) Current Company

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