- Bajaj Electricals Limited (BEL), a globally renowned and trusted company, with a turnover of - 4813 crores (FY 21-22), is a part of "Bajaj Group". Our business includes Consumer Products (Appliances, Fans, Lighting), Exports, Illumination and Transmission & Distribution (Transmission Line and Power Distribution). Our strong presence in premium range of home appliances and cookware with brands like Morphy Richards and Nirlep makes us one of the most lovable brands for our consumers.

- While we are known for our innovative consumer products, other businesses such as Illumination and Power Distribution & Transmission have contributed significantly towards nation building. With a rich legacy of nearly 8 decades, we have perfected our business model and at the same time continue to transform ourselves with a culture built on ethics & integrity, agility, straight talking, teamwork and aiming for the best.

- It is an exciting time to join Bajaj Electricals as we are creating a future-ready organisation based on key pillars of customer centricity, robust governance and best talent.

- If it sounds like the place for you, Welcome Onboard! An exciting journey awaits!

Major Areas of Responsibilities :

1. Channel Development and Management :

- Network expansion by appointing new direct dealers & distributors.

- Eliminating the channel complaints and settling them within lead times, as per norms.

- Ensure after sales service is provided by Branch Customer Care Team to all the counters thereby reducing product returns.

- Ensure monthly account reconciliation & settlement of distributors/ dealers

- Ensuring timely liquidation of defective/slow moving/discontinued products as per organizational norms in collaboration with relevant departments

2. Drive sales & achieve collection targets :

- Lead planning & execution of BU wise sales strategies for assigned geography.

- Responsible for sales forecast for the area assigned.

- Focus on secondary sales growth by implementing business goals namely, achievement of distributor-wise secondary targets, meeting numeric & weighted distribution objectives, channel correction, etc.

- Monitoring of sales, collection & stocks on regular basis as budgeted.

- Ensure profitability by focusing on the products with high margins based on guidelines.

- Ensuring placement of new products as per commercialization strategy

- Sustain growth through SSSG 'Same Stores Sales Growth'

3. Sales Administration :

- Monitor the Billing Process

- Product Category V/s Value wise on regular basis and ensure Week - wise billing.

- Maintain and nurture healthy business relations with all internal & external stakeholders and ensure long-term business objectives are achieved.

- Ensuring implementation of Retailer Bonding Program effectively.

- Engage with Channel Marketing team for timely and effective promotion strategies.

- Share feedback & on ground information about marketing/ branding initiatives undertaken by organization & competition

- Improve capability to use MIS reports made available for data based decision making

- Optimize travel, communication, conveyance & miscellaneous expenses.

4. BEL Citizen :

- Monitoring performance, sharing feedback, periodically reviewing progress. Striving consistently to add new responsibilities aligned to the business goals.

- Display organization appropriate behavior at all times & encourage associates to follow the same. Propagate 'Winning Culture' behaviors in the organization

- Promote practices which lead to a healthy work environment for all stakeholders

- Practice inclusivity in all aspects while carrying out assigned responsibilities

Essential Qualification : Graduate + MBA/ Post Graduate Degree Preferred

Desired Qualification : MBA/ Post Graduate Degree

Experience : 3 - 8 years relevant experience in Premium Fans, Coolers or Appliances

Industry Preference : Consumer Durables/FMCD/FMEG/Appliances

If your profile matches the requirement, please send your resume

Subin P Kurian
Regional HRBP - South
Bajaj Electricals Ltd

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