Organizational Description

Bajaj Electricals Limited (BEL), a 77 year old trusted company with a turnover of Rs. 4237 Crores, is a part of the US $ 7 billion (over Rs 30,000 crores) "Bajaj Group". We have 3 business segments - Engineering & Projects, Consumer Products and Luminaires.With 21 branch offices spread across India we are supported by a chain of about 1000 distributors, 4000 authorized dealers, over 4,00,000 retail outlets and over 282 Customer Care centers.

Now we have the below Opening for a Territory Heads in Consumer Products Division.

Territory Head

Location: AP/Telegana, Karnataka, Tamil Nadu

Job Purpose & Scope

- To achieve preset and agreed primary & secondary sales targets through channel partners

Major Areas of Responsibility

1. Achieve sales & collection targets

- To achieve sales targets directly, through distributors and long arm sales man.

- Monitor & ensuring secondary sales.

- To accompany the distributor sales personnel to visit major retailers for order booking.

- To ensure timely collection of payments from distributor/direct dealers.

- To execute marketing policy of the BU

- To open new retail counters for better market reach

- Ensure placement of new products in the assigned area

2. Manage channel partners

- Network expansion

- Appointment of new distributors, dealers & retail trade partners.

- To maintain and nurture good business relations with distributors, retail trade partners and negotiate as per company terms.

- Establishing stock norms at distributors point as per market requirement.

- Stock levels to be maintained and replenished based on the stock norms for catering secondary sales.

- Ensure proper merchandising at retailer level.

- Ensure after sales service is provided by Branch Customer Care Team to all the retailers thereby reducing product returns.

- Increase the visibility of products in the market.

3. Competitor Analysis

- To provide market information and other activities on competitors (schemes, offerings) and product (quality) to marketing team on regular basis.

4. Sales Administration

- To provide product knowledge and on-the-job training to distributor sales personnel & long arm salesman

- Evaluate performance of existing distributor, dealer, retail trade partners on monthly basis

- To provide weekly report on secondary sales of each distributor in the territory.

- Ensuring implementation of scheme by distributor in market

- To undertake Sales promotion campaigns, product launches, demonstrations, displays etc.

- Ensure monthly account reconciliation and settlement of Distributor/Direct Dealers.

Qualification and Experience: MBA Marketing with 2 -6 years of Channel Sales experience, preferably from FMCD/FMCG Industries.

Industry Preference: Consumer Durables, Home Appliances/Kitchen Appliances, FMCG, Paints. Looking for Candidates, who know the local languages Only in AP/Telegana/Karnataka for their selected Territories.

Subin P kurian
HR Generalist
Bajaj Electricals

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