Baazi Games - Copywriter (2-5 yrs)
About Baazi Games :
- At Baazi Games, we collaborate in an environment that offers a surplus of freedom to think out of- the the-box and take ownership of opportunities. Just like our games, we are bold and out there in our thinking. Be it boardroom meetings, coffee breaks with colleagues, or a game at the TT table, partnership and teamwork are always by our side. For us, there are no Monday blues or fantastic Fridays. Each day at Baazi Games, we welcome an enthusiastic team that is turbocharged for high performance. We are constantly in power-up mode and chase our goals untamed and unabashed.
- We started our journey with the sole purpose of giving our audience a sports experience that is world-class in every sense. Everything since then has been about our users. Their needs and expectations sit at the center of our thoughts and actions
BAAZI GAMES Platforms :
PokerBaazi.com
BalleBaazi.com
CardBaazi.com
Job Responsibilities :
- Strategizing, planning, and executing integrated marketing, in-app, digital, and social media campaigns with seamless and effective communication across retention and acquisition channels
- Ensuring cohesion of product and marketing communication
- Work directly with the art and social team to further strengthen the content strategy across platforms and build brand affinity with creative work
- Reassessing the content strategy and injecting new ideas to improve the brand's digital presence
- Improving the hygiene content with new and innovative organic + inorganic ideas
- Ideating and executing brand collaborations with influencers, media houses, and relevant partners
- Creating concise, eye-catching, and innovative headlines and body copy across digital and in-app properties
- Researching and organizing facts and sources
- Interviewing sources/consumers
- Consistently brainstorming and collaborating with team for new ideas and strategies
- Researching markets and industries to compare and create content that is innovative and original
- Collaborating with campaign managers, creative team, and designers
- Additionally, writing website pages, articles, push notifications, SMS content, etc.
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