Position : Assistant Manager Sales - Beacon

Location : Delhi

- A craft beer Imagined in India, Bira 91 is a rebellion against boring beer. Bira 91 is disrupting the beer market with its great taste and clutter-breaking visual identity. Creative, urban, unorthodox Bira 91 is a brand with a sense of humor. With its monkey mascot, Bira 91 has gone viral amongst millennials and has quickly become their beer of choice.

Role Description :

- This is a sales position with a consultative approach aimed at building the Bira91 premium Portfolio knowledge, awareness and adoration. This position will be the driving force for the customers, Bar staff and Beer communities creating a network of champions. Along with brand managers, they shall identify, develop and manage local marketing strategies and activities delivering special events with extraordinary experience to consumers.

What you will do :

- Ensure execution of the selected group of accounts as per the brand and marketing strategy.

- Partner with the Brand and Trade marketing team to identify, liaise and execute the accounts as per the experiential focused sales activities.

- Build relationships across accounts and Route to market to ensure achievement of all the commercial metrics.

- Ensure secondary sales and availability across brands in the accounts as per growth plan.

- Manage operational relationship with these premium accounts

- Develop and execute key account strategy for defined set of key accounts with primary responsibility for sales and driving Key account relationships

- Develop plan at the divisional level for Key accounts in collaboration with the Brand strategy team.

What you need to know / have ?

- 8 to 12 years of experience handling High End Key Accounts preferably in Liquor/ FMCG industry.

- Demonstrate willingness and ability to learn management basics.

- Excellent written and verbal communication skills.

- Familiarity with data analysis and reporting.

- Ability to work under pressure. Complete understanding of company objectives, policies and procedures.

- A positive thinker who come with solutions and get the action going.

- Educational Qualifications :

- Bachelors, graduate from top tier university

Masters ,MBA preferred

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