We are seeking an experienced and talented Content Lead to join a stock broking company.

looking for candidates from broking industry.

As the Content Lead, you will play a crucial role in developing and implementing our content strategy to engage and educate our clients and prospects. You will be responsible for creating high-quality, informative, and persuasive content across various platforms, including our website, blog, social media, email campaigns, and more. This is a leadership position where you will collaborate with cross functional teams, manage a team of content creators, and drive the overall content vision of the company.

Responsibilities :

Content Strategy Development:

- Develop and execute a comprehensive content strategy aligned with our brand objectives and target audience.

- Identify content themes, topics, and formats that resonate with our clients and align with their investment needs.

- Conduct market research and competitor analysis to stay informed about industry trends and emerging content opportunities.

Content Creation and Management:

- Create engaging, persuasive, and accurate content, including articles, blog posts, social media updates, videos, infographics, newsletters, whitepapers, and more.

- Collaborate with subject matter experts, market analysts, and internal stakeholders to gather insights and transform complex financial concepts into easily understandable content.

- Edit and proofread content to ensure clarity, consistency, and adherence to brand guidelines.

- Manage the content production process, including ideation, creation, review, approval, and publishing, ensuring deadlines are met.

Team Leadership and Collaboration :

- Lead a team of content creators, providing guidance, feedback, and support to drive their professional growth and ensure high-quality output.

- Collaborate with internal teams, such as marketing, design, product, and compliance, to align content strategies with broader business goals and ensure consistent messaging.

- Foster a collaborative and creative work environment, promoting cross-functional collaboration and idea-sharing.

Performance Tracking and Optimization :

- Monitor and analyze the performance of content initiatives using analytics tools to measure engagement, conversions, and other relevant metrics.

- Identify areas of improvement and optimize content strategies based on data-driven insights.

- Stay updated on industry best practices and emerging content trends to continuously enhance our content offerings.

Requirements :

- Bachelor's/Master's degree in marketing, communications, journalism, or a related field. A background in finance or economics is a plus.

- Proven experience (8+ years) as a content lead, content manager, or a similar role in the finance industry, preferably within a stock broking company.

- Strong understanding of stock market trends, investment products, and financial concepts.

- Excellent writing, editing, and proofreading skills with impeccable attention to detail.

- Experience in managing and leading a team of content creators.

- Proficiency in content management systems (CMS), analytics tools, and social media platforms.

- Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.

- Strong analytical mindset with the ability to interpret data and make data-driven decisions.

- Exceptional communication and collaboration skills with the ability to work effectively across teams and stakeholders.

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