HR at Auxesis Infotech Pvt Ltd
Views:41 Applications:18 Rec. Actions:Recruiter Actions:11
Auxesis Infotech - Manager - Content Marketing (5-7 yrs)
Responsibilities:
- Craft interesting, well-researched, content to drive traffic, engage and convert target customers, and improve shared content across social media channels; content to include white papers, blog posts, website copy, eBooks, case studies, webinars, videos, presentations, speeches, and other content as needed
- Contributing to content posted on social media, working with the social media team to provide ideas for post content, writing posts and maximizing visibility and conversion opportunities
- Optimize content considering SEO and Google Analytics Analyze web traffic metrics
- Receive customer feedback and generate ideas to increase customer engagement
- Serve as an exemplary writer, consistent with our company's tone and mission. You write clean, concise, well-polished copy
- Develop and maintain editorial calendars and content project plans, provide regular updates to stakeholders, and determine metrics for ensuring effectiveness of marketing
- Experience managing internal team and agencies in a collaborative environment
- Creating digital content which incorporates keywords and strategies to help improve SEO rankings
- Stay up-to-date with the latest industry trends and customer challenges in order to build a more effective editorial calendar
- Managing all aspects of the editorial process on individual editing assignments
- Leading strategic editorial projects and initiatives as needed
Requirements:
- Minimum of 5 years' professional years of experience in editorial content development for a digital publisher, consumer brand or marketing/communications agency
- Experience working with global teams and on complex projects involving cross-functional tasks Good understanding of SEO/SEM principles
- Strong project management skills with diverse communications experience (i.e., content planning/development, digital development, print material design and production, etc.)
- Ability to manage multiple projects and juggle priorities
- A solid understanding of content and social marketing industry trends, tactics, and user behavior
- Demonstrated ability to work productively with counterparts in a cross-functional capacity
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
