Astartey - Intern - Digital Marketing (0-4 yrs)
About Astartey:
At Astartey, we believe the best work comes from humble beginnings. Astartey epitomizes intricate attention to detail and a blend of the classic and modern. In short, we strive to make the perfect clothing for those who want to live their own American dream. Starting with custom fabrics and ending with contemporary, versatile designs, each piece is as unique as the passion that goes into it. From classic outerwear to everyday shirting, chinos and sweaters, we make essentials you need for your daily life and your daily adventures. Using time-tested techniques and vintage inspiration, the brand's philosophy is simple: great style should be effortless.
About Internship:
Selected intern's day-to-day responsibilities include:
1. Supporting the overall digital marketing strategy including Paid, Search, Display, Affiliate, Email, Facebook Advertisement, GoogleAnalytics, Push Notifications across the region.
2. Creating and managing Facebook and Google Ads, Third Party Ad Networks, Social Media Marketing and all other digital media.
3. Working with the Founder and senior leadership team to optimise the conversion funnel for specific traffic sources, campaigns, user segments etc.
4. Balance customer retention and acquisition to maximize the lifetime value of existing consumers while increasing the customers base.
5. Designing and setting up automated reports and measurement tools that allow result tracking at scale
6. Planning and executing viral marketing campaigns across a range of social media platforms..
7. Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
The Profile
- You have at least 2 months experience in Digital Marketing, ideally within the Fashion, Retail, E-Commerce or a startup environment.
- Experience within Customer Acquisition Funnel, Social Media/ Viral Marketing and Performance marketing would be a strong advantage.
- You possess a strong understanding of current online marketing concepts, strategy and best practice.
- You have strong analytical skills and data-driven thinking
- You thrive in fast-paced and changing environments.
- You pay strong attention to detail and deliver work that is of a high standard.
- MBA students from top tier B-School would be preferable.
Perks :
Certificate, Letter of recommendation, Flexible work hours, 5 days a week, Job offer.
Candidates will get an opportunity to learn more about the fashion industry and art industry directly from globally acclaim fashion designer, art director and management consultant.
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