Campaign Implementation (40%)

- Work directly with Ad Ops, Agency Teams and your internal Client Services team on all elements related to the campaign set up.

- Ensure all IO/ programmatic media plan requirements are correctly implemented in DSP platforms like DV360, The trade desk, Amobee, Mediamath etc.

- Generate and distribute pixels/beacons for DSPs as required.

- Track, measure and analyze early post launch campaign activities and resolve delivery and performance problems related to set up and technical issues.

- Support the Business Intelligence team build a framework to successfully traffic campaigns via API

- Manage workflow and responses to ensure agreed deadlines are met and service level agreements are followed and along with executing tasks with 100% accuracy

- Work closely with the line manager to manage accounts across a portfolio of clients, supporting across day to-day campaign management responsibilities

Campaign Optimization, Analysis & Reporting (40%)

- Use DSP and Ad-Server data for daily statistical analysis regarding pacing and performance of your campaigns.

- Ensure campaign pacing status is communicated to your Client Service team.

- Action any relevant optimizations daily to ensure strong campaign performance against client KPIs.

- Generate and deliver client performance reports

- Through campaign insights, communicate to clients the best possible optimization techniques to ensure client KPIs are met.

- Troubleshoot & manage the health of our automated pacing dashboard by working closely with Business

Intelligence to identify & fix bottlenecks

- Optimizing campaigns leveraging the optimization dashboard & providing feedback to Business Intelligence on improved features & data visualization

- Managing bespoke client reporting dashboards developed by Business Intelligence & ensuring complete data integrity

Strategy (20%)

- Provide recommendations to your Client Services team for use in brief responses.

- Present industry updates and campaign optimizations to the Cadreon Activations Team.

- Working with your Senior Campaign Manager and Programmatic & Ad Operations Lead execute tests within the DSPs.

Skills/Qualifications

- Ideally the candidate should have a Bachelor's degree with a minimum of 2 years of hardcore programmatic Ad Ops experience

- Hands on experience of DSP platforms like DV360, The Trade Desk (TTD), Amobee, MediaMath etc.

- Exceptional analytical skills and ability to spot trends in data and generate insights based on that.

- Ability to investigate, analyze and solve problems as well as clearly communicate results

- Strong proficiency with MS excel.

- Excellent communication (verbal and written) and documentation skills

- Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly

- Strong attention to detail, well organized and possesses the ability to prioritize multiples tasks under pressure

- Ability to work collaboratively as part of a cross-functional team.

- Knowledge of any of the DMPs, any of the reporting and analytical tools such as Tableau, Dataroma, Taplicks

etc. and adserving & ad-verification technology (DCM, Sizmek, IAS, DV, Moat) would be an added advantage.

- Knowledge of HTML, flash and JavaScript would also be an asset

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