We have an urgent opening with our client, a German Publishing MNC, a global leader in scientific medical publishing in Noida.

Job Position: Marketing Associate

Location: Noida (Sector 2)

Salary: The best in the Industry

About the company :

This German Publishing Group is an award winning international medical and science publisher serving health professionals and students for more than 127 years. With more than 900 employees worldwide, it maintains offices in seven cities, including New York, Beijing, Delhi, Stuttgart and three other locations in Germany. It stands apart from its competitors by emphasizing high standards of quality in content and presentation of its products.

Job role: Marketing Associate

We are currently looking for an innovative and result oriented Sr Executive - Marketing to provide tactical marketing support in order to achieve marketing objectives and sales goals.

Reporting to the Marketing Manager, The role requires strong communication and copywriting skills, and an ability to quickly understand the business in order to promote it. Proven track record in delivering under pressure and ability to meet timelines is a must for this position. Experience of marketing STM products is an added advantage.

Key Responsibilities :

- The position is ideal for an individual who is passionate about marketing and aiming to build a career in this field. The person should possess clear understanding about marketing processes of academic publishing and must have a minimum 2 years of work experience within STM publishing.

- The said position will report to the marketing head and work closely with other departments for crafting campaigns and implement marketing plans

Key Responsibilities : 

- Understanding of the strategic marketing planning process as well as experience in planning, creating and implementing marketing campaigns using the full marketing mix

- Create and manage the annual marketing plan for journals and online products and also help to develop and set the annual marketing strategy for medical books of Thieme Publishers within India and South Asia

- Technical and practical knowledge of using digital marketing tools like email marketing, social media, website management etc.

- Support lead generation/direct marketing campaigns via email, social media, website/e-commerce and postal mail

- Oversee designing, production and distribution of marketing materials, coordinating with vendors and printers as required

- Organize and manage the events and exhibitions attendance

- Must possess excellent communication and negotiation abilities to closely work and interact with academic societies

- This position demands travel across India for events, conferences and sales meetings as need arises

Knowledge and Qualifications : 

- An MBA or PG degree preferably in Marketing/Mass Communication

- Minimum 2-3 years of marketing experience

- Awareness of marketing scientific and medical journals and online database

- Excellent English language communication skills with an ability to write a marketing copy

- Advanced knowledge of working with MS-Excel, Word, PowerPoint

- Working experience or basic designing software like Photoshop, CorelDraw and InDesign

- Experience in ecommerce, SEO, PPC, Email marketing, and social media would be an advantage

Please send your updated CV with updated photograph, current and expected CTC

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