Proprietor at K & R Enterprises
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Associate - Marketing Operations (2-8 yrs)
In this role, as the Marketing Operations Associate, you will be responsible for the setup, testing, execution, and validation of all company marketing campaigns. Campaigns will run across email, display and mobile push. You will work with business users to ensure a smooth launch and seamless user experience.
Requirements :
- Marketing email campaign setup including but not limited to :
- Working with Business Users
- Make HTML updates
- Ensuring QA of emails
- Creating workflows that range from simple to complex in nature, including AB testing and automation
- Sending proofs and final emails
- Ensure accuracy of attribution/tracking campaign metrics
- Drive display marketing setup, testing, and deployment of push notifications
- Collaborate with key stakeholders to implement ad-hoc emails or automation/journey projects
- Manage and service business users to ensure accurate ad trafficking and quality control across multiple website properties
- Work with the Marketing Operations Manager and other key stakeholders on the development of new processes and procedures to ensure campaign quality and successful delivery
- Leverage tools such as JIRA, Confluence, Salesforce Marketing Cloud/ExactTarget as well as internal tools to accomplish tasks
- Prioritize multiple projects and demands to ensure efficient and effective project completion
Key Skills :
- 2+ years of operations experience
- Ability to troubleshoot and find answers to questions that may not yet be documented
- Ability to manage multiple projects at the same time in a fast-paced environment
- Passion for marketing technology, data, process and problem solving
- Team player who can work independently and take ownership of their role
- Excellent verbal and written communicator
- Detail oriented and diligent
- Strong service orientation, project management, and organizational skills
- Experience in email automation or journey building
- Experience with CRM tool
Nice to have :
- Salesforce Marketing Cloud/ExactTarget experience
- Ampscript a plus
- Understanding of mobile and website user behaviors
- Basic knowledge of HTML/CSS
- Prior B2C experience
- Advanced skill in Microsoft Excel
It's immediate requirements, Interested candidate may reach directly on +91 99531 38435 for quick response !