Marketing:

-Lead a team of 5 people

- Develop/create marketing content for promotion, along with Cluster Development Manager and designer

- Manage social media platform for Story/brand/event communication

- Planning and approval of Company's E-Commerce business model including Flow design, Screen aesthetics design, Backend design, Content design, Platform design, Content development

- Coordinate with creative agency for website development

- Arrange creative material & content for website

- Coordination with the Product Development and Production Team

- Work closely with the Product Development / merchandizing team (in Delhi) and give inputs keeping in mind customer and market demand.

- Coordinate with the Production Executive in Delhi to ensure that goods will be ready on time for promotion and sales as planned.

- Sales/MBOs (Multi Brand Outlets) Events, Physical stores

- Communicate and build up partnership with retailers. (MBO)

- Organize & plan events/exhibition successfully. Event calendar to be in place for the whole year for backwards planning. (Events/Exhibitions)

- Visual Merchandising/layouts at physical stores. (Rangsutra stores) with. merchandizing and sales team.

-Manage customer interaction / communications of event

- Monitor sell thru and replenishment of stock. Reporting of data and learning

- Manage profitability of events & stores by excelling performance.

- Find opportunity of new places to open store

Sales/ E commerce :

- Regular promotion of E-commerce to increase footfall & monitor conversion, inventory update.

- Developing appropriate strategy for inward and outward logistics for better customer experience

- Know the customer: Deeply understand customer behavior, develop new customer insights

- Coordinate with advertising, logistics, design, product management, finance teams within the organization.

- Partnership with appropriate agencies for software, hardware and content development.

- Own the business: Co-own the P&L, develop the business model, understand where opportunities are and create a viable business to service them

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