Success Partner at Link Success
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Associate - Digital Marketing (3-9 yrs)
Job Title: Digital Marketing Associate
Location: Mumbai, India
About the Role: We are looking for a talented and creative Digital Marketing Associate to join our dynamic team and help drive our online marketing efforts.
Key Responsibilities:
1. Regular Content Creation: Support in creating engaging and relevant content for various digital platforms, including social media, blogs, email campaigns, and website content.
2. Social Media Management: Manage and grow social media presence across platforms like LinkedIn, Twitter, Facebook, and Instagram.
3. Social Media Campaigns: Help in developing and implementing social media campaigns to increase brand awareness and engagement.
4. SEO and SEM: Optimize website content for search engines (SEO) and manage paid advertising campaigns (SEM) to increase organic traffic and lead generation.
5. Email Marketing: Plan and execute email marketing campaigns, including creating email templates, managing subscriber lists, and analyzing campaign performance.
6. Analytics and Reporting: Monitor key performance indicators (KPIs) and provide regular reports on the effectiveness of digital marketing efforts. Use data-driven insights to make improvements.
7. Competitor Analysis: Stay updated on industry trends and competitive landscape to identify opportunities and threats. Provide insights to help the company stay ahead of the competition.
8. Collaboration: Work closely with cross-functional teams, including sales, product management, and design, to ensure alignment and consistency in messaging across all digital channels.
9. Qualifications: Bachelor's degree in Marketing, Business, or a related field. Proven experience in digital marketing, with a focus on content creation, social media management, SEO, and SEM. Strong written and verbal communication skills. Proficiency in digital marketing tools and platforms, including Google Analytics, social media management tools, and email marketing software. Creative thinking and problem-solving skills. Ability to work independently and as part of a team. Strong analytical skills and the ability to interpret data to drive decision-making.
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