Associate - Content Marketing (3-5 yrs)
Salary: 4-8LPA
Experience: 3-5 yrs
Location: Bangalore
Hiring for one of our key Client -Position will be that of a Content marketing associate
Job Responsibilities :
- Orchestrate digital content strategies across all online platforms
- Drive traffic and engagement that translates to sales and brand promotion
- Plan for and managing a content marketing budget
- Measure the results of your work to constantly improve
- Coordinate with a team of writers, illustrators, and designers in-house or from agencies
- Implement SEO best practices for wider reach
- Decide appropriate platforms to publish your work
- Strategize and helping execute content marketing strategies
- Set short and long-term goals and clear pathways to achieve business goals
- Collaborate with design teams and vendors to ensure the highest quality of content is published
- Create and own a detailed editorial calendar
Requirements and Desired skills :
- Must have excellent all-round communication skills
- Ability to deliver writing in varying styles, as required
- Ability to proofread and edit one's own work with a rational point of view
- Functional knowledge of SEO is a must
- Prior measurable success with content planning and execution
- Experience working with multiple teams for sourcing content and getting feedback
- Familiarity with social media analytics tools and Google Analytics is a plus
- Must have prior experience developing content for B2B technology companies
- Experience writing for Insurtech companies is a huge plus
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