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13/02 Lakshmi Ghosh
HR at Oasis Human Resource

Views:316 Applications:103 Rec. Actions:Recruiter Actions:0

Assistant General Manager - Brand & Communication - Real Estate Group (8-10 yrs)

Mumbai Job Code: 26221

Job Description : 

- Execute brand plans, consumer promotions, media campaigns, sales & trade collaterals and event branding. Ensure research is conducted as per Discussion Guides.


-  Brand custodian at every customer touch point. Responsible for brand ROIs. 


- Devising 360-degree marketing campaigns (ATL/BTL) for complete product life cycle of the brands handled. 


Conceptualizing & executing Print, OOH, Radio, Digital, Cinema, TVC and on ground activations. Lead brand positioning and communication strategy to develop a differentiated offering with a high recall. 


- Conduct Consumer, Market Intelligence and Brand Equity studies to understand my brand, consumer and competitive landscape.

Desired Candidate Profile : 

Any Graduate, Post Graduate in Mass Media, Marketing, Excellent communication skills with pleasing personality.

Education : 

UG : Any Graduate - Any Specialization

PG : MBA/PGDM - Any Specialization, Advertising/Mass Communication, Marketing

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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