HR Executive at Armentum
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Armentum - Executive - Search Engine Optimization (3-4 yrs)
About the Company :
At Armentum, we drive revenue for our clients by helping them Rank #1 on Google. For our SEO and Digital Marketing Services, we mainly work with top Software as a Service (SaaS) Companies and help them rank well for high converting and high intent keywords. We are one of most trusted agencies for SaaS Companies looking to grow their organic traffic.
Responsibilities of the role :
- Ability to analyze a site using tools and through manual walk through to identify both on-page and technical SEO Issues
- Ability to perform a site structure, interlinking, and schema audit
- Ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related
- A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO
- Monitor and evaluate backlinks and update existing disavow file using Search Console and other SEO software.
- Plan and define backlinking strategy and conduct outreach appropriate for each individual client.
- Investigate and implement new backlinking tactics including online directories, blog outreach, content syndication, and reputation management among others.
- Ensure on-page content strategy aligns with SEO off-page strategy and backlinking plan for streamlined SEO efforts.
- Ability to conduct Keyword Research and Formulate a Keyword Strategy
Skills:
- A deep understanding of mobile strategy and how it relates to SEO
- Basic knowledge (or better) with HTML, CSS, and JavaScript
- Proficiency with WordPress and Shopify CMS
- Knowledge of common WordPress Plugins such as Yoast to manage On-Page/Offpage SEO
- Ability to work with the web development team to address issues related with Technical and On-Page SEO
- Deep Proficiency and experience using tools such as Google Data Studio, Screaming Frog, Google Console, and Google Analytics
- Ability to strategize and write on-page/Offpage SEO Elements
- Ability to conduct Keyword Research and Formulate a Keyword Strategy
Must Have Technical Skill Set :
- Google Data Studio
- Google Analytics
- Google Console
- AHREFs, SEMRush, Screaming Frog
- Knowledge of the WordPress CMS
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