Area Sales Mgr- General Trade | Premium Men's D2C Grooming Brand

- Join a company that supports an entrepreneurial spirit and cultivates a professional environment, while offering opportunities for individual development and advancement.

- Our client is a leading one-stop solution for all the grooming requirements of every modern man. The company provides products and solution packages for various concerns like skin, hair, hygiene, beard and body odour among others. Their products use natural ingredients and premium essential oils with a promise of no chemicals or preservatives and no cruelty to animals. They continually strive to deliver the finest products for men to take charge of their physical appearance and appeal, assisting in the journey to transform into a modern Gentleman.

- The company was founded 6 years back, and is backed by a premium skincare brand and represented by a top-ranking actor/ star. They have a fabulous online presence along with over 1000 touchpoints like salons, retail stores and beauty shops.

- As an Area Sales Manager- General Trade, you will be responsible for Primary & Secondary Sales and achieving business numbers for every month.

What you will do :

- Managing daily field operations effectively, Personal market work, ensuring new outlets are opened as per company's growth plans and SFA rollout.

- Execution of trade inputs, Competition tracking and analysis

- Planning of SO territory, Beat Plans and PJP

- Supervision of Sales Officer performance and Communicating with SO and Distributors for future business plans considering big picture

- Responsible for tracking Productivity metrics of Sales Officers, managing and improving their performance.

- Responsible for recruitment of sales officers, training, coaching and motivating them

- Management of Channel Partners, Distributors, Super-Stockiest, Sub-Stockiest and SFA

- Responsible for ROI Management, Key customer satisfaction and Retention

- Building and improving infrastructure of distributor funds/distributor manpower/distribution units

- Being responsible for Market Hygiene Management, customer-centric and Grievance handling

- Helping Distributors to plan for stocks and getting orders executed from CFA on time

What you need to have :

- Graduate/ Post Graduate in any discipline with MBA

- Minimum 4-5 years experience in Distribution/ Trade Channel Sales

- Prior Exposure and experience in the regional market is a must

- Strong business orientation and acumen

- High Interpersonal, communication and execution skills

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