Area Sales Manager - FMCG (3-5 yrs)
- We are looking for a driven and experienced area sales manager to increase sales within an assigned geographical area and guide a team of field sales representatives. The area sales manager's responsibilities include delivering presentations to potential and existing customers, building out the sales and distribution network, formulating and implementing sales & distribution plan, evaluating the performance of the sales team, and preparing concise sales reports. You should also be able to develop as well as modify customer frequency plans as needed.
- To be successful as an area sales manager, you should be committed to driving sales and adept at managing a sales team. Ultimately, an outstanding area sales manager should demonstrate exceptional analytical, problem-solving, and customer service skills at all times. Prior experience in sales and distribution management preferably in general trade in FMCG companies.
Responsibilities :
- Managing, training, and providing overall guidance to the sales team of an assigned territory.
- Setting reasonable sales targets to be achieved by the sales team.
- Handling general trade business
- Monitoring the performance of the sales team and motivating members to meet or exceed sales targets.
- Collecting customer feedback and providing updates to senior management.
- Managing and scaling the Distribution network in Assigned Territory
- Formulating the plan for achieving Primary/Secondary Targets
- Assist in developing the annual sales plans
- Build sales pipeline for new business opportunities
- Traveling to potential and existing customers within an assigned sales area to present company offerings and build brand awareness.
- Utilizing outbound telephone calls, email communications, and face-to-face meetings with customers to close sales.
- Developing and sustaining long-term relationships with customers.
- Implementing a sales management process to assist the sales team in identifying and prioritizing key customers and prospects.
Requirements :
- Bachelor's degree in marketing, communications, business management, or related field is preferred.
- Proven sales experience; sector-specific sales experience is preferred.
- Proven track record of meeting sales quotas.
- Proficient in all Microsoft Office applications.
- Excellent management, leadership, and organizational skills.
- Strong analytical and problem-solving skills.
- Outstanding negotiation and consultative sales skills.
- Effective communication skills.
- Exceptional customer service skills.
Note : From FMCG background only (No fresh fruits, ice cream, dairy products)