Recruitment Manager at Skyhigh HR
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Area Sales Manager - BFSI (5-15 yrs)
Key Result Areas
1. Achieve sales and profitability objectives
2. Measuring address-ability and extraction
3. Working Capital Management
4. Channel Management
5. Depth and Width of distribution for planned market share
6. Customer Experience
Job Description
The incumbent would be responsible for the following:
1. Achieving top line and bottom line objectives from the assigned territory
2. Potential mapping of territory and extraction to gain denied market share
3. Ensuring business growth through existing WD network (Non TRO)
4. Enhancing product and brand visibility, especially in MBOs (Multi Brand Outlet) to achieve TOM recall of brand among consumers in given territory
5. Planning and implementing promotional activities at local level for distribution and retail channel
6. Managing working capital including fresh, ageing, damage stocks and outstanding
7. Monitoring and reviewing performance of distributors, dealers and retailers and making actionable plans
8. Maintaining and improving relationship with channel partners
9. Collecting market intelligence - competition strategy/ performance and consumer behavior and sending feedback to marketing
10. Co-ordinating with commercial and service team for providing support to retail and distribution channel
11. Managing merchandising/visual merchandising for all retail stores and ensuring stock ageing within norms
12. Improving efficiency of retail operations and price realization operations
13. Ensuring team development
Special Skills Required
1. Interpersonal skills
2. Communication skills
3. Knowledge of Elementary finance to manage dealer working capital
4. Knowledge of Distribution and Retail Channel
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