Senior Consultant at Mastermind Network
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Area Business Manager - Pharma/Biotech (2-10 yrs)
Position Title/Designation : Area Business Manager (ABM)
Business Unit : Vaccines, Diacar Alpha, Procare, Growcare, Oncology, Nephrology & Transplantation
Educational Qualification : B.Pharma/B.Sc
Age : 27- 36 Years
Experience : 4-6 Years with min. 2 yrs of experience working as ABMin the relevant therapy
Job Summary :
- Achieving Sales Targets for the year
- Coach & guide MRs during JFW in achieving weekly sales targets and Doctor conversion
- Conduct Joint Field Work (JFW) with MRsin the team mainly focusing on demonstrating to MRs Doctor Conversion, weekly target achievement & root-cause identification for non-achievement of targets.
- Execute mitigation plan for the identified root-cause & to achieve set targets.
- Conduct weekly sales review of MRs related to target, achievement, Doctor conversion, Root of low conversion (if any)
- Prepare Monthly Tour Plan (MTP) for theMR team with focus on Top 60 Doctor conversion during JFW
- Ensure Retail Chemist Prescription Audit (RCPA)for entire Doctor List of the area.
- Ensure no product expires at retailer & stockiest.
- Keep abreast on competitor's activities and recommend any necessary tactical plans.
- Ensure sending Daily Call Report (DCR) for better understanding of business performance, challenges & the support require from Managers.
- Identification of learning needs of MRs and providing requisite.
Desired Competencies :
- Should have understanding of relevant therapy
- Have an established track record in achieving results and targets
- Understanding of competitor's strategy/moves in the territory assigned
- Ability to Coach/ mentor MRs and demonstrate the process to handle various difficult situations.
- Ability to manage & measure work.
- Ability to motivate and build effective team.
- Ability to convert doctor.
- Ability to build strong connect with doctors/ stockiest/ retailers/ distributors.
- Ability to persuade.
- Good analytical and communication (verbal & written) skills
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