Associate - HR & Admin at AquGen Technologies Pvt. Ltd.
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AquGen - Associate Brand Communication (1-2 yrs)
Roles and Responsibilities:
- Responsible for leading the company's digital & content strategy for the portfolio of brands to drive consumer engagement.
- Develop an overarching communications strategy based on branding objectives and marketing requirements.
- Conceptualize, deliver and execute client campaigns including (and not limited to) social media channel and community management, content creation, digital public relations, promotions, partnerships, blogger and influencer outreach initiatives, etc.
- Create true-to-brand, scroll-pausing cool creative communication, write brand stories, positioning statements and brand messaging statements
- Contribute to the organization's and client's communication strategy by providing necessary information/suggestion on marketing initiatives/activities
- Provide communications and design support for other departments. We expect the candidate to have a working knowledge of designing tools like Canva / Photoshop.
- Serve as a key day-to-day community and implementation manager for brands and troubleshoot issues as they arise.
Work Experience and Education requirement:
- 1-2 years of work experience in any industry
- Bachelor's degree in English &/or Post Graduate degree in Marketing, Communications, Advertising background- Required
- Keeping up-to-date with emerging social media platforms and/or first-mover opportunities with existing platforms.
- Manage ongoing optimization of the social strategy, playbook, community management, content creation, social promotions/contests, partnerships, to improve our delivery and enhance results
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